Our brands
Women's
Founded in originally in San Francisco in 1952 by Jack O'Neill, O'Neill has become a quintessential California lifestyle brand. Jack is responsible for opening the first ever surf shop, inventing the wetsuit, and inventing the surf leash. His gift of innovation revolutionized the sport of surfing and in many respects made the sport what it is today. After all, who wants to surf in 55 degree water bare back? Not I said the fly.
Men’s and Women’s
Vuori merges technical clothing with a west coast vibe that looks and fits great. Located in the aspirational beach community of Encinitas, CA, Vuori is a natural extension of its environment where active, conscious and creative people are the inspiration. Vuori aims to inspire others to take on all aspects of their lives with clarity, enthusiasm and purpose...while having a lot of fun along the way.
INSPIRED BY THE GAME OF GOLF
Founded in 2017 by culture and golf enthusiasts Stephen and Erica Malbon.
Malbon Golf is a lifestyle brand inspired by the game of golf. We provide quality products, tell stories, and invite customers to take part in the community of like-minded thinkers that we have created.
PASSION
The brand has quickly gained broad popularity and recognition amongst creative, stylish, and active people due to its unmistakable branding and playful curation.
The brand is fueled by meticulous and tasteful customers who have a passion for golf as well as expressing themselves through what they wear.
OUR MISSION IS SIMPLE
To inspire today’s youth to participate in the greatest game on Earth.
Havaianas is a Brazilian brand of flip-flop sandals created and patented in 1962. The name Havaianas is derived from the feminine form of the Portuguese word for "Hawaiians". In 1998, with the impending World Cup in France, Havaianas introduced a line of flip-flops featuring a small Brazilian flag on the strap to show support of the Brazilian team, and is now its most iconic sandal. Havaianas's embodies Brazil's fun, vibrant & spontaneous way of life. Havaianas flip-flops are the most popular in the world, with 200 million pairs being sold every year.
Founded in 1913 by inventor William Stanley Jr., Stanley has been there for generations of adventures. We're built on invention, innovation and inspiration with a timeless spirit that complements your wild imagination.
Over 100 years later, a steady stream of products continues to honor the Stanley legacy, keeping your warms warm and your colds cold.
We're there for all your adventures so you can make the most of your world (whether you're scaling a mountain or climbing an elm in your own backyard). We’ll be with you on your journey as we have with generations past, helping to build a more sustainable, less disposable life and world while opening the door to an awe-inspiring future.
The Highest of the Ordinary
is the pursuit to elevate above what is considered normal.
A commitment to do better in all aspects of life by putting in the work, overcoming obstacles, and striving to become ones highest self.
The idea for Lusso came from Jon Buscemi and Rob Dyrdek who are longtime friends that had always dreamt of creating a footwear brand together. After an inspiring encounter outside of Jon’s Soho office, where he bumped into a friend wearing a pair of waffle hotel slippers — the type you’ll find next to your bed at select 5-star hotels — Jon sensed he had something. Jon had always loved this style of slippers; he wore them often while traveling, but it was the ease and confidence in the way his friend wore the hotel slippers that led Jon to reimagine the iconic slipper.
The next time Rob and Jon met, Jon brought in a hotel slipper. The sample set the tone for the Lusso Cloud style, but we felt there was a greater opportunity to develop a holistic comfort brand. We decided to lead with a range of waffle footwear every bit as comfortable as those upscale hotel slippers, but with the quality craftsmanship needed to stand up to the day-to-day grind of city streets. We were ready to change the comfort game forever.